ACTIVATIONS · EXPERIENTIAL EVENTS + SPACES · BESPOKE BUILDS
Brand activation design and build.
Experiences people want to be part of.
A brand should add something to the event it enters. SOSA develops brand activations for festivals, music and live events, drawing on the character of each setting to create spaces people want to stop at, explore or take part in.
The work might be a pop-up environment, a product interaction or a set built into a wider event. We start with the brand brief and the event context, develop the spatial idea, then resolve the drawings, materials, costs and production plan. From there, we coordinate fabrication, delivery and installation.
BRAND ACTIVATION · DESIGN + BUILD · POP-UP SPACES
How an activation takes shape
The brand, the event and the production plan develop together: what the brand contributes, how people will meet it, and what it takes to make it work on site.
01
Brief and event context
We look at the brand, audience, event, location, budget and timings together. That helps define what the activation can add to the event.
02
Spatial design
We develop the idea through layout, scale, materials, graphics and interaction, then prepare the drawings needed to take it into production.
03
Production and install
We work through how the build will be made, costed and scheduled, then coordinate fabrication, transport, installation and de-rig.
